Designing a strong, coherent graphic brand identity is one of the most rewarding tasks in graphic design. It is a unique opportunity to create something that will go on to be used in many different places, applications and designs. In this multi-part tutorial series we'll take you through the processes and design we used to create the Rockable Press brand and its many different applications both offline and on. We'll begin by looking at the creation of the Rockable logo, look and feel and brand.